Unlock all the value already in your company.

SwitchON helps you put AI to work on your data, for real. You don’t need to understand AI.

You book directly with Erik Wennhall, founder. 20 minutes, nothing to prepare.

  • 5 out of 5 from our customers
  • Easy to start
  • Hosted in the EU
+46%

We used AI in how we run the business and grew by SEK 100 million, in a shrinking market.

Remember the first time you asked ChatGPT something? Same feeling. Only about your own company.

SwitchONAcme

What we do

From all your data to what actually creates value.

Four steps. We connect everything, teach it your words and your business, link it all to the financials and make sure the right person knows what to do.

  1. We connect everything.

    Finance, sales, meetings, contracts, payroll and projects, where they already are. You give us a file and then access, and we fetch the rest ourselves.

  2. It understands your words.

    Sold can mean five different things, and all of them are right. We ask you once what you mean. From then on it understands, every time, and shows the rows behind.

  3. It sees what drives value.

    Every meeting, customer and deal carries properties: role, relationship, size, timing and open needs. Linked to the financials, you see which ones actually bring more revenue, higher efficiency and lower costs.

  4. The right person knows what to do.

    Every morning, with amounts and the rows behind them. And you can ask whenever you want, in plain language.

You do two things: give us a file and answer a few questions about how you count. We do the rest.

  • No new systems
  • Nothing to install
  • Nothing new to learn

Examples

See what actually creates value.

A dashboard counts 400 meetings. SwitchON sees which ones became deals, and why.

The KPI
400meetings
✓ Target met

This is how the quarter looks in the dashboard. Every meeting counts as one, and the target is met.

Scroll to see what lies behind
The properties
A meeting is not just a one.

Every meeting carries properties: role, persona, person, the customer’s size and type, relationship, timing and open needs.

SwitchON pulls them from CRM, calendar, contracts and ledger, as they were at the meeting.

Linked to the financials
58became money

SEK 4.1m in contribution margin. 342 meetings brought in SEK 0.

SwitchON follows every meeting all the way to the deal and the contribution margin in the general ledger.

The link
66%of the money

came from 15% of meetings. The properties set them apart.

Existing relationship3.1×
CFO present3.0×
Open need2.2×
Decision within 60 days1.8×
200 to 1,000 employees1.2×
More meetingsyour KPI1.0×
Public procurement0.4×

Contribution margin per meeting with the property, against without. Measured on 2,400 meetings.

Steering
+53%contribution margin

Twice as many of the right deals. With 140 fewer meetings.

Every new meeting gets its probability as soon as it is booked, based on its properties. You steer towards the right deals, not more of them.

Same relationships, new mix.

400 sales meetings by probability of becoming money, and next quarter’s plan
ProbabilityMeetingsBecame moneyContribution marginPlan, meetingsPlan, expected
Low22013 (6%)SEK 0.4m50SEK 0.1m
Medium12018 (15%)SEK 1.0m90SEK 0.8m
High6027 (45%)SEK 2.7m120SEK 5.4m
Total40058SEK 4.1m260SEK 6.3m

Don’t steer towards more deals.
Steer towards more of the right ones.

Book a demo · 20 minWe show you the same thing on your own data.

Every morning

Everyone knows what to do.

Both you and your people learn what you should do to create the most value, based on what actually produced results. Each person sees only what they are allowed to see.

  1. MAMariaCEO

    The forecast lands SEK 2.1m under budget. The gap is in the West.

    Show why✓ Meeting with the sales manager booked
  2. ANAndersCFO

    SEK 1.7m has been delivered but never invoiced. Three deals from August.

    Send to invoicing✓ Invoiced today
  3. SOSofiaSales manager, West

    The CFO takes part in 13% of meetings. In Stockholm it is 30%, and there each meeting brings in more.

    Change the approach✓ New meeting plan for the West
  4. KAKarimSales rep

    Globex renews in 57 days. No one has met them in 139 days.

    Book a meeting✓ Meeting booked for Thursday

Get started

Start simple. First answers within a week.

Three steps, and we do the work.

  1. 1

    Book a demo. In 20 minutes we show you SwitchON and go through what you want to know.

  2. 2

    Give us a file. We connect it and do the work.

  3. 3

    Get your first answers. Within a week. Then you decide whether you want to continue.

Security

Safe from the first file.

Everything runs within the EU, encrypted and kept apart from other customers’ data. You decide who sees what.

  • Hosted in the EU
  • GDPR compliant
  • Encrypted
  • Access controlled
  • Data processing agreement

The right person sees the right thing.

You decide who sees what, when, and what they may do with it. By role and area.

  • Read or edit, area by area
  • Time-limited when needed, for the auditor for example
  • The sales rep sees their own deals, not the salaries
RoleFinanceSalesPayrollContracts
CEOEditEditReadEdit
CFOEditReadEditRead
Sales managerReadEditNoneRead
Sales repNoneOwnNoneNone
AuditorRead until 31/3NoneNoneNone

Questions

What you are wondering.

Something else? Email me directly at erik.wennhall@switchonai.se

Our company is not like others. Will it still work?

Yes, that is the whole point. We set it up around how you count and what turns into money for you. The same goes for a property owner, a wholesaler or a consultancy.

Do we need to understand AI?

No. You ask in plain language, or let it tell you on its own. We handle the rest.

Do we need to change systems?

No. SwitchON reads what you already have, where it already is. The pilot starts with a file from the system you use today.

What do we need to do?

Give us a file, then access, and answer a few questions about how you count and what you want to achieve. Then we set everything up for you.

How do we know the answers are right?

Everything is reconciled against the general ledger. Every answer shows the source rows and how certain it is, and when the data is missing it says so.

Is our data safe?

Everything runs within the EU, encrypted and kept apart from other customers. You decide who sees what. The content is yours, and anything cached is deleted when you leave. No other customer ever sees your data.

What we build

The business’s platform for AI.

A platform that connects your data, what it means and the work that needs doing. Layer by layer, run by us within the EU, with the AI agent on top.

  1. Finance, sales, meetings, contracts and people. What you already have, in the systems you already use.

How it is built

How it fits together.

The gateway is the brain, and we run it within the EU. Inside it sits what we do: the definitions that understand your words, the properties of every meeting and deal, the reconciliation against the general ledger, and the permissions. Underneath lies your data, where it already is. Your own systems and our modules plug into it. On top works the AI agent.

  • SwitchON gateway, with what we do
  • What plugs in
  • What you get
  • Your data, where it is
Ask questionsin plain languageDashboardsthat add upDoes the workmanually or scheduledreports, email, cardsAnd morewhatever you need nextThe AI agentmodels within the EUvia AI gateway in SwedenSwitchON gatewaythe brain · run by us within the EUDefinitionsyour words, confirmedPropertiesat every meetingReconciliationagainst the ledgerPermissionswho, what, whenYour own systemswhat is already thereOur modulespredefined codeFinanceCRM and meetingsPeople and contracts

Your morning

This is what your morning could look like.

Pick an industry. At 07.30 SwitchON has read everything and found this.

SwitchON07.30

Good morning. I read everything overnight and found three things.

  • SEK 1.7m delivered but never invoiced

    Three deals from August. The costs are booked, the customer invoice is missing.
  • SEK 2.9m a year in your largest contract, which renews in 57 days

    Globex AB. No one has met the customer in 139 days.
  • 13% of meetings in the West region include the CFO

    In Stockholm it is 30%. There each meeting brings in SEK 13k, in the West SEK 8k.

Erik WennhallFounder and CEO

Unlock the value in your data.

Book a 20 minute demo, and we will show you what SwitchON can do for you.

Book a demo · 20 min
  • Easy to start
  • Hosted in the EU
  • You don’t need to understand AI